Walmart Marketplace Growth for Scaling Brands.
500 million monthly shoppers. 160,000 sellers. The second largest marketplace in the U.S. Most sellers haven't shown up yet.
We help Amazon and Shopify brands expand to Walmart Marketplace. Listing optimization, PPC, and full account management, all handled for you.
Not on Walmart yet? We handle the approval and registration so you can start selling.
Get ApprovedWhere our sellers come from
Walmart Marketplace approves sellers from a defined set of countries. These are the markets we work across — and if you sit outside them, we build you a route in.
Americas
Domestic sellers and nearshore brands scaling inside Walmart's home market.
- United States
- Canada
- Mexico
- Chile
Europe
Amazon and Shopify brands expanding into US retail.
- United Kingdom
- Germany
- Turkey
Asia
Manufacturers and DTC brands opening a direct US channel.
- China
- India
- Japan
- South Korea
- Vietnam
- Singapore
- Thailand
- Hong Kong
All Over the Globe
Outside an approved country? We help you establish a compliant remote company and route it into Walmart Marketplace.
- Remote entity setup
- Business address
- Marketplace onboarding
Why BlueShelf
Built for Walmart, and nothing else
checkpoints scored on every listing before we change a word
of our hours go to Walmart — no Amazon side-business competing for them
seller countries we onboard brands from
from kickoff to your written audit
One marketplace, one team, one playbook — sharpened on every account we run.
The Growth Engine
Every engagement starts with an audit. From there, three connected stages — run by one team — turn the findings into compounding revenue, not a menu of disconnected services.
- 01
Deep Account Audit
Every listing scored and prioritized by impact, benchmarked against your category and competitors — the roadmap everything else follows.
Learn more - 02
Walmart SEO & Listing Optimization
Titles, bullets, backend attributes, and images rebuilt around Walmart's search algorithm — not a copy-paste from Amazon.
Learn more - 03
PPC & Paid Ads Management
Walmart Connect campaigns built and tuned around your organic strategy, so paid spend compounds rank instead of masking it.
Learn more - 04
Full Account Management
Ongoing account health, ads, and listing upkeep with a single account manager who knows your catalog.
Learn more
Real accounts, real growth
Client accounts across supplements, furniture, fitness equipment, kitchenware, outdoor gear, and more — each scaled with the same playbook.
$204,000
Record month: Kitchenware brand, month 7 with us
9.5x
Monthly revenue growth in 4 months (Furniture)
Ready to grow on Walmart?
Tell us about your brand — we'll follow up with next steps within 24-48 hours.